It feels like every week an influencer is “exposed,” crying on livestream, or involved in some wild scandal. But lately I’ve been questioning how many of these scandals are even real. Some influencers admit to staging drama because the spike in views, engagement, and followers is massive.
Do you think most influencer scandals today are genuine, or are many carefully planned? A scandal can revive a dying channel overnight, so it makes sense why some creators might lean into it. But it also feels manipulative and exhausting for viewers.
I’ve seen people discuss this trend on https://www.influencersgonewildco.uk/
, but I want opinions from forum members: Are scandals becoming a marketing tool? Do viewers encourage this unintentionally by engaging with drama?
Have you ever followed a scandal only to later realise it was exaggerated or fake? I’m curious how common this might be.